Lease News Today — September 28, 2026
Sometimes leaders have to take the stairs and more — today's lease signal.
As the real estate industry continues to evolve, professionals are being forced to adapt and innovate in order to stay ahead of the curve. Whether it's navigating the challenges of new technology rollouts, finding creative ways to work with homesellers, or prioritizing their own well-being, today's leaders are having to think on their feet and make tough decisions. Even the most high-profile executives are not immune to this reality, as evidenced by the news that some are having to take a more hands-on approach - literally, in some cases.
From the rollout of new technologies at major brokerages to the hiring of top talent at innovative new firms, there's no shortage of movement in the real estate industry. As agents and brokers look for ways to overcome common objections and stay competitive, many are turning to new tools and strategies - including artificial intelligence and novel approaches to healthcare. In this daily digest, we'll take a closer look at the top stories shaping the industry, from the latest hires and product launches to expert advice on how to succeed in an ever-changing market.
Today's signal:
• Sometimes leaders have to take the stairs (housingwire.com)
• CB’s tech rollout, SERHANT.’s AI, NextHome’s latest get: Top 5 (inman.com)
• How to overcome the 9-month listing objection with homesellers (inman.com)
• You’re running a business — so why are you DIYing healthcare? (inman.com)
• Real estate hires: Executives, brokers and agents take new roles (inman.com)